SEO Tip - General SEO dos and don’ts

It’s late but I’m going to try and shell out a few SEO dos and don’ts. Forgive me if it lacks anything and feel free to chime in with your $.2

Dos
1. Build Quality Relevant Links
2. Make it easy for search engines and users to navigate your entire site
3. Create Unique Content Often
4. Use Page Titles, H tags and Meta descriptions
5. Link out to trusted sources
6. Start a blog on your site
7. Develop content for each keyword
8. Build a user sitemap
9. Build a xml sitemap
10. Build deep links
11. Use different keywords for anchor text links
12. Try to keep your most important content within 3 clicks of the homepage
13. 301 redirect your non-www to your www URL or vice versa
14. Build creative 404/400 error pages with links back to main sections of your site
15. Link to pages within your site using keywords
16. Develop a strategy and stick with it
17. Have Patience

Dont’s
1. Don’t build a site with someone else’s content
2. Don’t hide keywords behind color blocks or anywhere else
3. Don’t keyword stuff your titles, H tags and Meta descriptions
4. Don’t keyword stuff your alt attributes
5. Don’t write unnatural keyword stuffed content
6. Don’t participate in large link exchanges
7. Don’t have the same title and description for every page
8. Don’t spam blogs, forums, guest books or anything else!
9. Don’t use the same keyword for all of your back links
10. Don’t rat on a competitor that is doing any of these things
11. Don’t think things will happen overnight

Pretty weak on the Don’ts - you got any ideas?