The Google Knol has great potential

The Google Know is a new platform where you can publish bits and pieces of information to the web. The main reason that the platform will catch on is of course the fact that Google can make you join.
When I Google Jack Resneck, what pops up on page 1? 2 Knols of his, so those who understand search engines are almost forced to use the Knols to stay ahead of their competition. 526,000 results for that name and 2 Knols outrank anybody else in the world with that name?
This of course is time consuming. But I am going to start a Knol about a friend’s event and will keep you posted on the results.

Mike dammann

Added: The downside to the social media phenomenon is that overall content gets weak. You rewrite the same thing over and over again for several outlets to dominate the SERPs with every social network that you are a part of and it clutters up the SERPs and eliminates variety. If would be a lot better if all of Dr. Resnick’s writings were in one place for people easy to find and then make sure that when people type in Herpes related keyterms, they have more sources to choose from on the same SERP (Search Engine Result Page).
Instead he is writing all over the place to push the competition out of the way. Reverse SEO, don’t just rank, make sure that the others are not even seen.
It would be way better to have him pay to be on top and then see something different below.
Variety has always been Google’s strong side, but right now the variety of results decreases as many of the web savvy business people have learned how to dominate their industries.
Should a Doctor spend his time writing all over the place instead of making one informative post on his own site?
If Google Knol catches on to be THE one social network, then it may not be a problem, but if this turns into yet another blogspot type of disaster, then I predict a ton of clutter unless the Google team takes this one seriously and comes up with some good ideas on how to keep Google Knol quality.

And here is my Knol.
Out of all of the social networks I am on, Twitter is the one I use the most followed by Facebook. Myspace is pretty worthless unless you spam it with Friendblaster. Friendfeed makes a lot of sense, but lack “something” and Mixx does not impress me one bit. If it wasn’t for the search engine benefit, would you be drawn to it?
Of course not. Same thing I have to say about most of the networks using dofollow.

My hope for the future is to see most of them disappear and have maybe 5 or 6 major ones everyone uses.